With over 700 million active users present on Instagram, downsizing the importance of Instagram likes can lose you big bucks. Instagram likes are the most significant reason people are obsessed with social media apps. It is one of the top indicators that people notice and determine the potential of your post. So if you wish to expand your Instagram account’s visibility, increasing double taps should be the top priority.
However, getting appreciated for posting content on Instagram and getting famous along the way is not an easy task. The sheer number of businesses jumping on the social media wagon can dampen the spirits.
So what can you do to make your posts more likable on Instagram?
Also Read: How to get more followers on Instagram?
Well, you do not require to look any further. Here, we list the top tips to help you impact your audiences and garner more Instagram likes.
Hop on the latest meme or trend
Social media users get high on trending topics and meme fests. There is always something or other on the internet that is buzzing with memes and trends. Each of these trends brings the opportunity for you to hop on it and generate viral-worthy content. Try to leverage the trends a much as possible to tickle your followers with witty and funny memes. Posting content using these relevant and funny trends for your brand increases the chances of getting more likes.
But also remember to understand the mood of your target audience. It will help you create content that your audience would appreciate better.
Publish user-generated content
Getting your followers and customers involved in your Instagram posts is an excellent way to increase your credibility and sales. Most millennials believe that user-generated content indicates a brand’s reputation and the quality of its products. Instead of only liking your customer’s posts, try to take a few more steps and repost their photos with credits on your account. If your customers or followers are not posting pictures of your products, you can encourage them to tag your Instagram account. You will start noticing a surge in likes on your posts with the regular use of user-generated content.
Stick to a consistent theme
It might sound cliche, but high-quality content is your stepping stone to create an engaging Instagram profile. The quality of the content shows when a brand puts its time and effort into creating engaging content. Consistent themes and aesthetic color schemes are in trend these days. It brings a touch of cohesiveness to your content and looks pleasing to the eye.
Having unique content will also increase likes on Instagram posts as it stands out in the sea of sameness. You can find a theme that resonates with your brand image and create content with a dash of creativity and style.
Post during most active hours
Sharing your posts on Instagram when most of your followers are active on the app increases its visibility. Once a vast number of followers see your posts when active online, they are more likely to react and engage with them. And when your posts get an immediate response, it also signals the algorithm that your post is popular. As a result, your posts might appear on the Explore page if your efforts work right.
Also Read: When Is the Best Time to Post on Instagram?
If you are using a business account, Instagram Insights comes in handy to determine your follower’s activity details. You can also use other Instagram management tools to find the best time to post your content on Instagram. It will help you understand the best time to post on Instagram, depending upon your target audience.
Host a giveaway or content
Giving something back to your audience is another creative way to garner more likes on your posts. Running giveaways or contests is a surefire way to drive more interactions on your Instagram posts. People love to participate in such competition. If it is easier for them to participate, you will notice more engagement on your posts.
You can also run the giveaway by asking people to like the post to enter into the contest. It is an easy way to make more people like your posts. Try to grab their attention with an attractive picture of the giveaway prize and mention the instructions to participate in the contest.
Share content on other channels
Having a following on social media is a huge thing. So if you have a follower’s base on any other social media channel, it would be a smart move to share your Instagram content on it. Cross-sharing content will increase your reach on social media networks and probably lead to boosting your engagement rates.
Instagram allows you to reshare your content from the app itself. You can automatically share your posts on many social media platforms like Facebook, Twitter, and Tumblr. It is one of the best strategies to expand your visibility and increase the number of Instagram likes on your posts.
Publish pictures that work
Instagram is a visual platform that focuses on what looks pleasant to the eye. As you are sharing pictures to get more likes, think about what makes your audience tick. Instagram Insights an excellent tool to use for some digging. Try to analyze your previous posts and ensure to double down on pictures that grab your audience’s attention the most.
If you have no more ideas, search for posts on your competitor’s profile. See what they are posting and attracting likes on their Instagram posts. If possible, reflect on the same ideas to create posts for your Instagram account.
Use paid promotion ads to reach new people.
Yes, you read it right!
It won’t be a free option but has the potential to multiply your reach with lesser efforts. Instagram is not a small game. With millions of brands and marketers competing for the top spot, getting noticed can take lots of time and effort.
To get an edge over your competitors, you can use Instagram ads to promote your best posts. If you have a dedicated budget for marketing, you can buy Instagram likes from reliable sources. It will help you maximize your efforts and get instant results. Remember to find an authentic source to buy real Instagram likes for your posts and stay a mile away from the bogus ones.
Get ready to increase your Instagram likes
Increasing your likes or engagement on posts doesn’t always boil down to the content. But it’s also about how you engage with your audience. Instagram is the perfect place for businesses to interact with potential and existing customers.
Having a targeted engagement can help you to build your brand and promote it better. You can try to leverage paid promotions on Instagram to increase your engagement rate. You can also get in touch with trusted companies to buy Instagram likes for your posts. Use these above tips on how to increase your Instagram likes. Strive to reinvent yourself to add value to your target audience and see the numbers blast up on your posts.